You start strong.
New planner. Fresh coffee. Full of fire.
You’re dumping everything out of your head, planning like a boss, ticking off Top 3s like you’re about to be knighted for productivity.
The first couple of weeks? Smooth as hell.
Then… reality.
- Your kid gets sick
- Your inbox explodes
- You get hit with a deadline tsunami
- That early-morning momentum disappears faster than your last bit of patience
Suddenly, the system you loved feels like “another thing to do.”
And you start skipping it.
That early buzz you had? Gone.
Welcome to the post-honeymoon phase.
It happens to everyone.
The difference is what you do next.
This post is all about how to get through that dip — and stay consistent when the shine wears off.
Because the people who change their lives with the DROP System aren’t the ones who start the strongest.
They’re the ones who keep going when it stops being sexy.
WHY THE EXCITEMENT ALWAYS FADES — AND WHY THAT’S NORMAL
Let’s be brutally honest for a second:
Excitement is cheap.
You can borrow it from a YouTube video, a podcast, a friend hyping you up.
But it doesn’t last.
Because eventually, doing the right thing starts to feel like work again.
And that’s when most people stop.
They confuse the end of the buzz with the end of the benefit.
But this is where the real transformation starts.
It’s the bit after the motivation fades — when you show up anyway — that actually rewires your habits.
You don’t need hype to keep going.
You need rhythm. Intention. Follow-through.
That’s what this is about.
THE 3 STAGES OF DROP MOMENTUM (AND HOW TO WORK WITH EACH ONE)
Let’s map this out.
Most people who start the DROP System go through three phases:
1. The Honeymoon Phase
You’re excited. Energised.
You love how quickly things feel calmer.
The planner feels like magic.
You finally feel in control again.
This lasts 2–4 weeks. Sometimes longer.
But it always ends.
2. The Dip
You miss a session.
Then another.
You stop writing your Top 3 down.
You convince yourself you “know it all in your head.”
This is the make-or-break phase.
3. The Embedded Rhythm
You do it even when you don’t feel like it.
It becomes a reset — not a ritual.
It anchors your week, keeps you sane, and saves your arse when life derails.
This is where the magic happens.
And getting there is 100% in your control.
Here’s how.
1. SHIFT FROM MOTIVATION TO MECHANISM
If you rely on feeling motivated to use the DROP System, it will die a slow death.
Motivation is unreliable.
What you need is a mechanism — something you do automatically, regardless of how you feel.
Set a recurring time.
Tie it to an existing habit (Sunday night, Monday morning).
Use a calendar reminder or physical cue (planner on your desk, sticky note on your laptop).
The goal isn’t to feel like it.
It’s to do it anyway — because it’s part of who you are now.
2. RECONNECT TO YOUR ‘WHY’
Why did you start using DROP in the first place?
- Were you drowning in your business?
- Were you snapping at your kids?
- Were you up at 2am thinking about missed invoices, forgotten appointments, and what’s for dinner tomorrow?
Go back to that moment.
Because that pain — the chaos, the overwhelm, the anxiety — that’s what you’re protecting yourself from every time you sit down for a DROP session.
This isn’t about being more productive.
It’s about staying sane.
Write that down. Stick it on the wall.
“I do this to stay sane.”
3. MAKE THE DROP SESSION FEEL GOOD
Here’s a game-changer:
Make your DROP session something you look forward to.
Ritualise it.
- Use your favourite mug
- Put on a playlist that only plays during planning
- Light a candle
- Sit in a spot that makes you feel calm and focused
Build a vibe around it.
Your brain will start to associate that session with control, calm, and clarity.
Which makes you more likely to come back next week.
4. TRACK THE PAYOFF
Every time you complete a week using DROP, ask:
- What got done that would’ve been forgotten?
- What didn’t drain me this week?
- What did I say no to, thanks to my Review session?
- How did I feel starting the week vs. ending it?
Write these down.
Small wins create dopamine.
Dopamine fuels habits.
Habits create transformation.
Don’t just track what you do. Track how it felt to do it.
5. PLAN FOR THE DIPS
Don’t be shocked when the dip comes.
Plan for it.
Set a “Get Back On Track” checklist:
- Quick 10-minute brain dump
- Review Top 3 for the week
- Block 3 priority sessions
- Offload 2 things
- Plan 1 reward for follow-through
When you hit a wall, you won’t flounder.
You’ll reset.
This is the difference between dabblers and drivers.
The ones who make DROP part of their DNA have a recovery plan for when life gets messy.
6. INVITE SOMEONE INTO THE PROCESS
You don’t need to do this solo.
Tell your partner.
Text a friend.
Join a coaching group.
Post your Top 3 in a WhatsApp chat or Slack channel.
Even just knowing someone else knows you’re doing this makes you more likely to stick with it.
Bonus: It helps them too.
This is how we build momentum — together, not alone.
7. UPGRADE THE SYSTEM AS YOU EVOLVE
Sometimes, momentum fades not because you’re lazy — but because the version of DROP you’re using hasn’t evolved with your life.
If you’re doing the same session every week with the same template and the same questions, it can go stale.
Solution? Evolve it.
Try:
- Colour-coding personal vs business
- Using sticky notes for your Top 3
- Adding a 5-minute reflection question at the end
- Replacing your planning soundtrack every month
- Building in a reward for completing your Top 3 every week
The system is flexible. So use it that way.
8. REMEMBER: YOU’RE BUILDING A LIFE — NOT JUST A WEEK
This isn’t about one Sunday night session.
It’s about:
- Being more present with your kids
- Running your business instead of it running you
- Sleeping better
- Feeling less like you’re constantly behind
- Making intentional progress, not just busywork
That’s the point.
And if you lose the rhythm for a week or two?
You haven’t failed.
You’ve just paused.
And you get to unpause right now.
NEED HELP GETTING BACK IN THE GROOVE?
Read the book again.
Sometimes revisiting the original insight reignites the fire:
Or join the training — because once you’ve got access to the tools, the walkthroughs, and the example plans, staying consistent gets a whole lot easier:
Join the DROP System training →
Just £149. All the structure. None of the fluff. Time to build your rhythm for real.
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