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Short answer?Yes.And it’s not just a book — it’s a lifeline. But before we get into that, let’s talk about why the book exists in the first place. Because this wasn’t some marketing ploy.I didn’t sit down thinking, “I’m going to build a brand around productivity and scale it globally.” I sat down because I…
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Let’s cut straight to it: Most productivity advice out there isn’t made for you. It’s made for fictional versions of you. That’s who most mainstream productivity systems are actually for. Not you.Not me.Not real humans with kids, businesses, staff, moods, hormones, responsibilities, and curveballs flying at us 24/7. And that’s exactly why most of it…
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Let’s get brutally honest: Work-life balance is a fantasy. It’s a buzzword. A slogan. A dream cooked up in HR departments and plastered on wellbeing posters. You’ve probably spent years trying to find it — this mythical state where everything’s perfectly divided: Spoiler: that week doesn’t exist. And the more you chase it, the more…
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Motivation is overrated. There. I said it. If you’re still waiting for the stars to align, for that magic Monday where you feel like doing the work, you’re already behind. Because here’s the truth: You don’t need more motivation — you need a better system. Motivation is fickle. It’s emotional. It comes and goes like…
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But here’s the brutal truth: Perfectionism is killing your output — and it’s probably killing your joy too. It’s not discipline.It’s not excellence.It’s fear. Disguised. Rationalised. Normalised. And if you don’t learn to break it, it will break you. Let’s Call It What It Really Is Perfectionism is NOT the pursuit of excellence. People who…
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Understanding What’s Really Going On Let’s get one thing out the way: Procrastination isn’t laziness. It’s not because you “don’t want it bad enough.”It’s not a discipline issue.It’s not a time problem. It’s emotional.It’s psychological.And for most people, it’s tied up in identity, fear, shame, pressure, and perfectionism. This isn’t about avoiding work — it’s…
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You don’t have a time problem. You don’t even have a motivation problem. What you have is an awareness problem. You’re moving fast — but you don’t know where the hell you’re going.You’re getting things done — but you’re not sure they’re the right things.You’re working hard — but you’re not sure it’s making a…
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You’ve tried the hacks.You’ve bought the planners.You’ve downloaded the apps.You’ve read the books with the snappy titles and the fake urgency. And yet…You’re still overwhelmed.You’re still chasing your tail.You’re still waking up thinking, “Why can’t I just get on top of things?” Here’s why: Most time management advice doesn’t work — because it’s not built…
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I used to wear my 14-hour days like a badge of honour. I thought I was untouchable.Nobody could question my commitment, my effort, my contribution.I was The Guy. The one who made shit happen, no matter what it cost. And now? I look back and think: what a twat. Because here’s the truth I was…
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Let’s call it out straight: Hustle culture is bullshit. It’s a trap dressed up as ambition.It promises success if you just grind harder, sacrifice more, and ignore the warning signs until your body forces you to stop. And the worst part? We celebrate it. We say it like it’s something to be proud of. Like…